New Advertising Structure for SkiSoutheast this Season!

New Advertising Structure for SkiSoutheast this Season!

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After looking closely at advertising trends on the internet, we have decided to limit the number of ads that appear in each spot on SkiSoutheast, ResortCams and our weather content this season. Over the past few seasons we have accepted ad placement such that in most advertising zones (on most pages of the websites) we've allowed as many as 4-5 ads to rotate in each position.

THIS SEASON we have made the decision to "roll back" our ad placement to the model that we implemented when we first started SkiSoutheast.com years ago. Simply put ALL ad placement will be accepted on a "First-Come-First-Served" basis. That means that early ad buyers will get the best spots AND we will run NO MORE than TWO ads in ANY ad zone on the website – with MOST ad zones will only running ONE ad.

That means that your ad will show up to EVERY visitor of the website, every time, instead of rotating as one-of-three-or-four ads per zone. This move will insure that every advertiser will have huge increases in IMPRESSIONS (the number of times your ad appears) AND your ad will see huge increases in CLICKS or VISITS to your website!

Our current ads are set to expire October 1st and at that time ALL ad spots will be open for sale – AGAIN on a first-come-first-served basis. We have ALREADY accepted early ad purchases with the heavy push scheduled to take place beginning the week of September 8-15th.

If you're a current advertiser and want to insure a top spot and don't want to wait until our team contacts you, please call today and speak with Mike at 828.963.7286. We're expecting a big season as the 2013-2014 was awesome and according to The Old Farmer's Almanac our entire region is expecting colder than normal conditions for the entire winter. See: 2014-2015 Weather Prediction Via Old Farmer's Almanac

WE'VE GOT THE PEOPLE ALREADY LOOKING FOR YOU!

Documented via Google Analytics of 6,607,293Unique Visitors from August 1, 2013 through July 28, 2014!

SkiSoutheast.com is actually a multipronged marketing effort that includes three, relatively equally visited websites and seventeen “secondary” websites. Those are: (Traffic noted for each of the top.)

SkiSoutheast.com – (1,947,714): (An INCREASE of 9% over 2012-2013 season)
Primary traffic from mid-December through mid-March each year. We average around 1500 visits per day off season.

ResortCams.com – (3,638,550): (An increase of 76%!!!)
ResortCams features LIVE streaming video from many of the ski resorts that are used by more than 120+ television meteorologist on air. During big weather events (snow, etc) we’ll see spikes of more than 35,000 visitors in a single day. During the Autumn and Winter seasons we’ll average 10,000 visits a day and off season nearly 4,000 daily. This network has mushroomed due to our growth of camera partners.

HighCountryWeather.com (1,001,029): (A decrease of 2%)
This network of (16) weather reporting stations and websites that are located at each ski area is well visited and ranked on the first page Google for nearly any search term having to do with “weather” and the individual ski communities.  We are attempting to add value to this portion of the network since we actually a slight decline in traffic from last season.

Collectively these 6,607,293 UNIQUE VISITORS looked at 43,217,103 Pageviews for an outstanding 6+ pages viewed per visitor.

*All data provided by Google Analytics, SEMRush, AhRefs and SERPS.

 

Feel free to email me at mike@skisoutheast.com

Mike is the Editor and founder of SkiNC.com and SkiSoutheast.com. Since September of 1996 he has written more than 2800 articles promoting all of the ski areas of North Carolina, Tennessee, Virginia, West Virginia and Maryland. While attending to the thousands of emails, photo submissions and On-Snow reports that come in all season long, Doble also owns and operates a full service web design and marketing company that has more than 800 clients in 30+ states and several countries. He shares that it was his passion for all things snow that prompted him to start the ski network and since that time the website has gained popularity through it's webcam and weather content as well. Mike is the father of four daughters, is an avid snow and water skier, football freak of his alma mater (the University of South Carolina) and hearty promoter of all that is Western North Carolina to West Virginia and Maryland. Mike spends his off time with his horses, playing golf, tennis and boating on Watauga Lake with his family and friends, coaching local soccer teams and oh yes...Snow Skiing!

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